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Popcap Games

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Popcap wanted its “All Games” page to work more effectively. We developed new user flows based on their research and proposed a new site information architecture and content recommendations to support browsing and buying. Our page designs were simple visual prototypes to communicate the new design logic and guidelines for their highly capable in-house design and development team.

Things we did:

User flows
Information architecture
Design mock-ups
User experience audit
Visual design guidelines

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